TUI is one of the world’s leading travel brands. After a comprehensive brand audit and complete literature review, Rachel and fellow freelancer Debbie who Rachel often collaborates with, won the pitch to create a new suite of promotional brochures for Austravel’s brand with the strategic objective of maximising the creative impact of the material at point of sale.
Since becoming the TUI Australasia Product Manager, I have worked closely with Rachel and Debbie with the re-design and production of the Austravel Australia and New Zealand brochures. The final product was a classy, imaginative piece of work – which has enabled us to launch Austravel into the retail arena. Both have an outstanding working ethos, highly creative, and a joy to work with. I certainly would hope to be able to work with the dynamic duo in the near future.