POD is a new shop in Brighton offering a unique experience to destress and relax by using POD’s massage chairs which targets aches and pains, a way to de-stress and to enhance general well-being.
POD needed a modern, simple brand that sums up the experience of using the massage chairs and one that will catch the eye in the busy Brighton Lanes shopping area. After plenty of discussions, zoom calls and research, Rachel came up with a brand that was simple, clear and fresh and captured everything that was required.
Once POD became more established the branding was enhanced to push the real experience of massage and light journey.
To reflect the branding throughout the shop, signage graphics and wall decals were created and Stationary and flyers to push the business.